Thursday, October 16, 2008
Advertising
In the article, "Salespeak" by Roy Fox, advertising is in the future classrooms as well as the entirety of the world. Although this article was a bit ridiculous with its naming children after certain product brands, it did give a good message. I can see in the future that there will be more advertising and in many more ways, even though I do not believe it will consume our lives entirely that we are paid to name our kids after the next cereal brand. I also do not think that the curriculum will be that surrounded by advertising. Yes, there are some things in our classes that advertise certain products in our textbooks, but I don't think it will go as far as children's whole curriculum based off of advertising. Being that I want to pursue a career in marketing and wanting to do something creative in the advertising field, I do feel that advertising is a big part of our culture and we need it to flourish. For example, how are we going to persuade consumers to buy products in order for the economy to grow? Advertsing is the answer. Although it is a big part of life, hopefully advertising won't be as bad as Pepsi's generation with parents naming their children after Red Bull.
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